What many observers underestimated is the pace of transformation. Starting with early implementations, the industry has seen exponential expansion in emerging market.

An important finding emerges from our reporting: what thrived yesterday may not work currently or in the future.

The difference between winners and losers increasingly comes down to how quickly organizations can adapt their practices.

What industry analysts underestimated is the speed of transformation. Beginning with initial implementations, the industry has seen significant scaling throughout emerging market.

Key Takeaways

• New regulations are transforming the manner in which companies approach data privacy.
• The complexity of contemporary platforms requires evolved capabilities across development groups.
• Prioritization of capability building will prove more important than chasing fashionable tools.